FootfallCam Donates People Counter to Local Charities to Enhance Community Support
“Thanks to FootfallCam’s donation, tracking attendance accurately has made planning outreach efforts efficient, greatly enhancing community engagement!”
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Video Playlist ()
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FootfallCam Webinar - Business Analytics of People Counting System
Last week, we hosted a workshop for IT and business leaders in retail, and one recurring theme stood out: Retailers are sitting on mountains of data, but the path from data to action remains unclear. Download the Slides Here: https://www.footfallcam.com/Content/data/documents/Internal-Use/Solution-Workshop-Business-Analytics-of-People-Counting-System.pdf
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FootfallCam Webinar - Centroid: Transforming CCTV to Smart Loss Prevention System
FootfallCam hosted a technical webinar to introduce the Centroid Series — an integrated CCTV and analytics system designed for enterprises seeking to modernise their surveillance infrastructure. The Centroid 8, Centroid 16, and Centroid Professional models consolidate three traditionally separate functions into a single platform: CCTV video recording and remote playback (as a direct replacement for NVR/DVR systems) AI-based video analytics (footfall counting, dwell, heatmaps, theft detection) IoT integration (BLE trackers, POS metadata, sensor fusion) Download the Slides Here: https://www.footfallcam.com/Content/data/documents/Internal-Use/Solution-Workshop-Centroid-Transforming-Retail-CCTV-from-Surveillance-to-Smart-Loss-Prevention.pdf
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FootfallCam Webinar - Airport RFP: Passenger Flow Management
Last week, aviation professionals from across the globe joined us for a highly anticipated session on Passenger Flow Monitoring (PFM) — a data-driven, modular approach to airport-wide analytics, from kerbside to gate. Our focus? Not a sales pitch, but a reference architecture — a field-proven framework that airports can adapt to enable real-time monitoring, SLA compliance, and commercial optimisation across every stage of the passenger journey. 📑 Download the presentation slides here: https://www.footfallcam.com/Content/data/documents/Internal-Use/Solution-Workshop-Airport-Passenger-Flow-Management-RFP.pdf
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FootfallCam Webinar - Staff Planning App
FootfallCam’s Staff Planning App empowers retailers to optimise labour allocation using real-time data and AI-driven demand forecasting. Moving beyond outdated staffing methods based on sales or raw footfall, the app identifies high-intent shopper groups and predicts when and where staffing is truly needed. It integrates with existing WFM systems to provide data-backed roster suggestions, while post-operation reviews quantify unmet demand and missed sales. By aligning staff supply with actual customer demand, retailers can maximise conversion, reduce wasted hours, and improve in-store experience—without increasing payroll. It’s data turned into action—simple, scalable, and immediately impactful. Download the Slides Here: https://www.footfallcam.com/Content/data/documents/Internal-Use/Software-App-Workshop-Staff-Planning-App.pdf
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FootfallCam Webinar - Large Format Stores Using Centroid-48™
At the centre of the discussion was Centroid 48™, our latest AI analytics engine designed to unlock full-store visibility using existing CCTV infrastructure turning existing CCTV feeds into structured, actionable behavioural data. For large-format retailers, shopping malls, and supermarkets, this represents a step-change in how operations, customer journeys, and staff performance are measured. 👉 Download Slides: https://www.footfallcam.com/Content/data/documents/Internal-Use/Solution-Workshop-Large-Format-Stores-Using-Centroid-48.pdf
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FootfallCam Webinar - Customer Flow Analytics for QSRs
In fast food, speed of service is everything—but many QSRs still rely solely on sales data, missing out on critical insights like queue abandonment, seat availability, and kitchen bottlenecks. In our recent webinar, we broke down how people counting systems fill this gap. Download Webinar Slide here: https://www.footfallcam.com/Content/data/documents/Internal-Use/Solution-Workshop-Customer-Flow-Analytics-for-QSRs.pdf Contact us : https://www.footfallcam.com/Home/Contact
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FootfallCam Webinar - FootfallCam V9: Basic Customisation
We have recently hosted a webinar on the topic of No-code customisation. Retailers and integrators today face a common challenge: bridging the gap between project cost and the high expectations for data insights and automation. FootfallCam V9 Analytics Software is built to solve this. Not just dashboards—V9 is a complete digital transformation toolkit. Benefits: - Save implementation time and cost - Equip your team or partners to act as full-fledged system consultants - Build custom business workflows without writing a single line of code What We covered: 1. V9 in Action: Use Cases & Business Impact → See how retailers are streamlining operations, creating smart alerts, and generating decision-driving reports. 2. No-Code Tools That Do the Heavy Lifting - Account Configuration – Set up for franchisees, manage access control - Rules Engine – Device health, alert automation, and traffic anomalies - Integrations – Seamless data flow in/out of your BI systems - Custom Report Builder – Create, assign, and schedule insightful reports - Edge Device Rules – Get only the processed data you need - Floorplan Designer – Drag-and-drop camera placement & zone setup 📗 Download the Slides: https://www.footfallcam.com/Content/data/documents/Internal-Use/Product-Workshop-FootfallCam-V9-Basic-Customisation.pdf
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FootfallCam Webinar - System Designs: How to Implement Centroid, Pro2, Pro1 in Different Scenarios
FootfallCam recently hosted an insightful workshop focused on “Designing a People Counting System”, attended by retail professionals, IT teams, and business stakeholders. The session walked through how to plan, design, and deploy a people counting system that not only meets operational goals but also delivers measurable business value. If you missed it, here’s a recap of the key takeaways — and links to the recording and slides so you can catch up anytime. 📗 Download the Slides: https://www.footfallcam.com/Content/data/documents/Internal-Use/Product-Workshop-System-Designs-How-to-Implement-Centroid-Pro2-Pro1-in-Different-Scenarios.pdf
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FootfallCam Webinar - People Counting for Shopping Malls
This webinar is part of our Series of Solution Workshops. People counting is a must-have tool for most malls—when malls evaluate different vendors, 90% of them choose FootfallCam after their due diligence. Their selection criteria: - Cost Efficient: Hybrid approach that leverages existing CCTV infrastructure—and adds FootfallCam Pro2/Pro1 where needed—to minimise capital expenditure. - Rich, Retail-Focused Data: We deliver the metrics and functionalities retail teams need, from group demographics to dwell-time analysis. - User-Friendly & Low Maintenance: Intuitive dashboards and straightforward hardware design ensure all stakeholders can access and act on insights, with minimal upkeep. The Challenges 1. Lack of Accurate Visitor Data - Basic beam or door-switch counters lack precision and provide only aggregate totals, eroding confidence in your data. 2. No Shopper Profiles or Journey Insights - Without understanding visitor profiles, malls struggle to align their tenancy mix or tailor marketing strategies effectively. 3. Data Silos & Underutilisation - Data is often siloed or inaccessible to stakeholders. Without zone-level analytics, it’s difficult to optimise layout, campaigns, and tenant performance. 4. Part of IT and Digital Transformation Initiatives - Malls require cloud-based solutions that are scalable and integrable with other systems. 📗 Click here to access the slides: https://www.footfallcam.com/Content/data/documents/Internal-Use/Solution-Workshop-People-Counting-Solution-for-Shopping-Malls.pdf 📅 Book a free consultation: https://www.footfallcam.com/Home/Contact
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FootfallCam Webinar - Patron Counting for Libraries
In today’s data-driven world, libraries are evolving beyond just bookshelves—they’re becoming vital community hubs. With that transformation comes the need for accurate, reliable, and insightful footfall data to demonstrate their impact, justify funding, and improve services. But many libraries still rely on outdated beam counters that simply can’t keep up. Let’s take a closer look at the current challenges faced by libraries and how FootfallCam’s people counting solution is designed to solve them. Click here to access the slides: https://www.footfallcam.com/Content/data/documents/Internal-Use/Solution-Workshop-Patron-Counting-for-Libraries.pdf
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FootfallCam Webinar - 3D Pro2 2025: Visitor Profile Metrics
We have hosted an in-depth technical workshop unveiling the 2025 roadmap for Pro2, FootfallCam’s next-generation people counting solution. The session explored how visitor profile metrics are reshaping retail analytics and provided a hands-on walkthrough of Pro2’s advanced capabilities. 📄 Download the Slide Deck: https://www.footfallcam.com/Content/data/documents/Internal-Use/Product-Workshop-3D-Pro2-2025-Visitor-Profile-Metrics.pdf
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FootfallCam Webinar - Unlock In-Store Analytics at 1/10 Cost, 10x Coverage
The Problem: Footfall data answers how many entered. It does not tell us what happened inside — the missing link between entry and purchase. Without visibility on shopper engagement, staff interaction, and path-to-purchase, retailers are left making decisions with incomplete information. The Breakthrough: With our new generation of technology – Centroid, Pro2, and Pro1 – we provide a complete data foundation at a fraction of the historical cost: - Identify and segment shoppers by demographics, engagement level, and buying behaviour - Track journey paths across the store - Measure staff interaction and service levels without disrupting operations - Enable AI-driven simulation and forecasting, using real in-store behaviour data The Business Case: - Affordable: Deploy a full in-store analytics system for under $1,000 per store - Scalable: Start with one location, rapidly extend across the network - Actionable Insights: Understand where to optimise layouts, staffing, and merchandising strategies - based on shopper behaviour, not guesswork - Future-Proof: Build your own proprietary AI models to predict shopper flows, engagement hotspots, and potential revenue uplift Why Act Now: Market adoption is accelerating. Technology, accuracy, and price points have aligned — and first movers will have the strategic advantage of owning richer, higher-quality datasets to power their digital transformation. Click here to access the webinar slides: https://www.footfallcam.com/Content/data/documents/Internal-Use/In-Store-Analytics-for-Retail-Stores.pdf
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FootfallCam - The Buying Guide of People Counting System: RFI for Retailers
For retailers just starting to explore people counting systems, the journey can be overwhelming—too many vendors, too many options, and too much jargon. This workshop offered a structured, vendor-neutral approach to help retailers and consulting firms align on the key factors early on. Click here to access the webinar slides: https://www.footfallcam.com/Content/data/documents/Internal-Use/The-Buying-Guide-of-People-Counting-System-RFI-for-Retailers.pdf
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FootfallCam Webinar - RFI Stage of Passenger Flow Management
At FootfallCam, we understand that airports have unique challenges when it comes to people counting and passenger flow management. From crowded terminals to high ceilings and mounting limitations, choosing the right solution requires careful planning. That’s why we launched our latest webinar, designed for airport operators exploring people counting solutions that fit their budget. Check out the Airport Workshop here: https://www.footfallcam.com/Content/data/documents/Internal-Use/FootfallCam-Airport-Workshop-RFI-Stage-of-Passenger-Flow-Management.pdf
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FootfallCam Webinar - Next-Gen People Counters: Right Fit for Your Store?
Thank you to all who attended our webinar. We appreciate the strong participation and interest. The session focused on the cost-efficiency of our “10x Cheaper” solution, enabling retailers to implement comprehensive in-store path tracking. You’ll discover how our solution delivers advanced tracking capabilities without the usual high infrastructure costs, offering a significant return on investment for retailers of all sizes. We encourage you to subscribe to our https://www.linkedin.com/company/footfallcam-uk/ and https://www.youtube.com/footfallcam channels to stay informed on future updates. Check out the Retail Workshop here: https://www.footfallcam.com/Content/data/documents/Internal-Use/FootfallCam-Retail-Workshop-Next-Gen-People-Counters-Right-Fit-for-Your-Store.pdf
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Handy Security has been a reliable partner of FootfallCam in the last 7 years
I’ve always believed that FootfallCam is the top people counting solution globally. When I talk to prospective clients, honesty is crucial. I take pride in explaining our precision in counting and the advanced technology we use with cameras.
FootfallCam Partner Program for Installers
Introducing the FootfallCam Partner Program for Installers. Discover the benefits of partnering with FootfallCam to generate an extra revenue stream, fully backed by FootfallCam’s support for all your projects.
People Counters installed in French Retail Shops
80% of retail shops only need a people counter. Measuring customer visits is an essential KPI.
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Documents
Using BLE to Track Returning Customer
Retail analytics has traditionally focused on counting the number of people entering and exiting stores. While these metrics are valuable for workforce planning, promotional effectiveness, and store layout optimisation, they lack the ability to differe
Data Metrics
FootfallCam Software Suite is a specialized software to turn people counting data into actionable business planning. All these data are analyzed with machine learning methods to derive different important metrics that can drive the performance of your business entities.
Competitive Analysis
People counter has evolved from beam counter to networked people counter over the years. With the rising popularity of Wi-Fi enabled smartphones, the new generation of counters are able to use Wi-Fi counting to measure the metrics more than just the INs
Image Processing Algorithm
In this paper, we propose a robust multi-layer background subtraction technique which takes advantages of local texture features represented by local binary patterns (LBP) and photometric invariant color measurements in
Multi Layer Background Subtraction
Counting by video processing is the most advanced technology. However, it’s not yet perfect. It has two challenges: shadows and changes in light level. It usually requires careful fine tuning of the image processing settings to suit a particular environment.
How does Auto Tuning Work
Each shop floor environment is different, however our Wi-Fi tracking can learn the behavior of the walking path based on a large quantity of sample size and auto adjust the settings to
Video Playlist ()
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People Counting System for Businesses
FootfallCam uses advanced people counting technology that is proven to be accurate in any condition. Multiple units of people counter will be able to combine their data and cover multiple entrances in a single store.
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FootfallCam Pro2™ Product Showcase
AI-Powered 3D Stereo Vision
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Counting People IN and Out of Your Store
FootfallCam uses advanced people counting technology that is proven to be accurate in any condition. Multiple units of people counter will be able to combine their data and cover multiple entrances in a single store.
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4 Main Things to Consider When Installing People Counter
In this tutorial, you'll learn how to set up and install...
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People Counting System for Retail Store
Discover how entrance counting and in-store analytics helps to optimise your business operations.
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Privacy Mode for People Counter - FootfallCam
GDPR Compliant: No Personal Identifiable Data Collected
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Suitable for All Environments - FootfallCam
Advanced people counting technology accurate in strong shadows, low light, and non-standard ceilings.
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