Pro1

The AI CCTV for Security + In-Store Analytics

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IP Cameras

FootfallCam Pro1 is an AI-powered CCTV camera for retailers, offering high-quality video, wide coverage, and 24/7 reliability. Built fully in-house, it is secure and future-ready, serving as both a security camera and a cost-effective AI analytics extension for Pro3 or Centroid.

Engineered with the Highest Quality Components

Engineered with the Highest Quality Components

Equipped with wide-angle, top-grade lenses and advanced processing chipsets, Pro1 delivers CCTV video streams optimised for security and AI analytics. Its aluminium housing acts as a heatsink, providing efficient thermal dissipation for durability and long-term reliability.

Designed for AI-Theft Detection and Business Analytics

Designed for AI-Theft Detection and Business Analytics

Pro 1 operates as a full-featured CCTV camera while integrating built-in Bluetooth tracking. Seamlessly working with Pro3 and Centroid, it serves as both a security system and an analytics sensor for shopper behaviour.

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Dual Purpose: Security & Insights

Pro1 extends professional CCTV imaging with analytics intelligence, delivering both security and business insights from a single device.

Use Cases

Use Case - Shopping Mall Entrances
Use Case 1

Shopping Mall Entrances

Shopping malls can deploy the Pro1 Fisheye at entrances to track visitor inflow and use the Pro1 Dome along walkways to measure aisle busyness and traffic distribution. This provides mall operators with detailed insights into visitor flow patterns, helping optimise tenant placement, improve navigation, and enhance the overall visitor experience.

Use Case - Car Parks
Use Case 2

Car Parks

The Pro1 Carpark camera monitors multiple parking bays simultaneously, identifying available spots and detecting occupancy in real time. By covering several bays with one device, it removes the need for individual ground sensors and complex wiring. This makes it a cost-effective solution for carpark operators seeking automated monitoring, improved traffic flow, and a smoother parking experience for visitors.

Webinar

In-Store Analytics at 1/10 Cost, 10x Coverage

“Discover how retailers can achieve full-store coverage with 10x the area and 1/10 the cost by combining Pro3 and Pro1. This webinar explores practical deployment strategies.”

FootfallCam Webinar - Video Thumbnail

Why Choose Pro1?

Why Choose Pro1

3x Coverage with Fisheye View

A single Pro1 fisheye covers up to 3× the area of a standard people counter, making it ideal for large retail spaces, aisles, and queues. It expands Pro3 coverage from 500 sq. ft. to 2,500 sq. ft., with just three additional Pro1 units capturing the complete shopper journey at a 3.5 m ceiling height.

1/10 Cost of Conventional Deployment

Pro1 leverages existing CCTV infrastructure to cut installation and hardware costs without sacrificing coverage. When paired with a Pro3 master, multiple Pro1 units can deliver full-store analytics at a fraction of the cost.

Dual Purpose: Security + Analytics

The Pro1 Bullet combines full CCTV surveillance with in-store activity analytics, removing the need for separate cameras and sensor - ideal for loss prevention and key zone insights.

The Pro1 Fisheye is optimised for wide-area tracking, making it ideal for open spaces, dwell zones, and full-store customer flow monitoring.

Extend Intelligence Across the Store

FootfallCam Pro1 integrates seamlessly with the wider FootfallCam ecosystem, enhancing the analytics coverage of Pro3 or Centroid systems. Whether expanding beyond store entrances or adding context to VMS-based analytics, Pro1 fits perfectly into any retail analytics deployment.

Pro3 + Pro1 Connection

Pro3 + Pro1

Use Pro2 at entrances for high-accuracy footfall counting and Pro1 for tracking zone visits and in-store behaviour at 1/10 the cost.

Centroid + Pro1 Connection

Centroid + Pro1

Connect Pro1 to Centroid for scalable, low-bandwidth video analytics across the store, while maintaining essential surveillance and loss prevention functions.