Small Retailer
Your Store, Mapped
Every store has a unique layout and operational rhythm. We map entrances, aisles, and checkout areas using existing cameras to establish a measurable view of how customers move and interact within the space.
From Movement to Metrics
Movement alone has no value until structured. We translate flow into defined metrics - queue time, service rate, dwell, and zone conversion, forming a consistent measurement layer across stores.
Queue Time
Average time customers spend waiting at checkout, indicating service efficiency and potential impact on customer satisfaction.
Service Rate
Number of customers served per checkout per hour, reflecting staff efficiency and overall checkout throughput performance.
Dwell
Time shoppers spend within aisles, indicating engagement levels and effectiveness of product placement.
Zone Conversion
No. of shoppers entering a zone who make a purchase, measuring effectiveness of merchandising and layout performance.
Store-Specific ROI Analysis
Each store behaves differently. ROI is derived from observed conditions - queue inefficiencies, missed conversions, and shrinkage patterns, quantified through measured data rather than assumed benchmarks or generic projections.
Standardised, Yet Flexible
The Store Intelligence Pack provides a consistent framework - analytics, dashboards, and tuning while adapting to each store’s layout, infrastructure, and operational priorities without forcing redesign.
Structured Implementation
Implementation follows the store layout, not a template. Cameras are aligned to operational zones, calibrated against real movement, and validated to ensure consistency of measurement before insights are applied.
Floor Plan Gallery
Every store is different, but a consistent deployment approach ensures reliable performance across diverse supermarket environments and formats.
Standard Supermarket
Most stores already have sufficient CCTV coverage. Deployment standardises analytics across 15–25 cameras, making it scalable across large store networks.
Mall-Based Supermarket
Leverages existing mall CCTV where available. Flexible deployment allows partial rollout starting from entrances and checkout before expanding to full coverage.
Hypermarket
Typically deployed using existing CCTV infrastructure. Centroid supports multi-zone analysis without requiring full hardware replacement, keeping rollout practical at scale.