Shopper Analytics at a Glance
Live Operational Dashboard
Traffic Flow Dashboard
Event Perfomance Tracker
Live Operational Dashboard
For Operation Managers
Present the occupancy of all areas in a single view against the pre-defined capacity limit. Identify high-traffic areas or overcrowded areas for immediate action, such as allocating additional security staff.
Traffic Flow Dashboard
For Sales Managers and Leasing Managers
Identify “Hot” and “Cold” zones by visualising the traffic flow across multiple areas, backed by data to support the leasing team in rental justifications and ensure the right tenant-mix is in place.
Event Perfomance Tracker
For Marketing Managers
Visualising the traffic trend of pre-event, during and post event in a single view, allows comparison and gauge the effectiveness of individual events with their footfall and sales uplift.
Management Review for Shopping Malls
Traffic Trend Analysis Report
Mall Level Report
Mall Footfall Report
Area Group Level Report
Traffic Trend Analysis Report
For CEO and Directors
Present all KPIs in a single view that displays macro trends, the percentage of change, and allows drilling down into specific areas or floors.
Mall Level Report
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For Mall Management
Visualising footfall trends, comparing traffic profiles between weekdays and weekends, and breaking down traffic volumes into entrances and shops.
Mall Footfall Report
For Operation Directors
Providing an overview of footfall data, including total visitors, outside traffic, turn-in rate, and visit duration. Identify peak hours and benchmark performance against the preceding period for operational review.
Area Group Level Report
For Tenant and Leasing Managers
Reviewing traffic patterns by areas and floors, comparing the performance of “Hot” and “Cold” zones to evaluate any changes in traffic patterns or shopper preferences.
Analytics Features
Helps mall operators customise data views for investigative analysis
Pivot Grid
Provides flexibility to drag and drop business metrics into an unified view and slice-and-dice the data to explore and analyse it from multiple dimensions.
Analytics Centre
Create widgets with desired business metrics and customise reports or dashboards using mix-and-match widgets available, save the customised view for future usage
Time Series Comparison
Particularly valuable during festive seasons, analyses footfall patterns between current and preceding periods, using various data granularity levels.
Rule Engine
Use rule engine to configure thresholds, notifications, and business rules for automated real-time alerts
Entity Comparison
A tool to compare and analyse data from different entities, identifying similarities and differences for insights.
Heatmap Table
Visually represent data with colour-coded intensity, enabling quick understanding of footfall patterns, trends, and relationships within the dataset