Operation Optimisation.
FootfallCam Workflow.

AI + Data + Automation.

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Tailored People Flow Management System for Large Retailers

The key people counting features that have been proven to be essential for most retailers

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Sales Tracker App Icon Sales Tracker App
Live Sales Tracking
Store Profiling
Sales Prediction and Simulation

Live Sales Tracking

Live Sales Tracking

Increase Sales Conversions, Drive Revenue Growth with Footfall

  • Using footfall, sales and AI to maximise the sales potential.
  • Achieve an average 12% boost in sales conversion rate*.
  • * Based on the average of results conducted by 850 retailers.
  • * With the same number of staffs during the measurement periods.

Store Profiling

Store Profiling

Systematically Set Sales Target for Similar Types of Stores

  • Using AI to categorise the stores that share the similar characteristics.
  • Scientifically setting targets for different store types.

Sales Prediction and Simulation

Sales Prediction and Simulation

Comparing Actual Sales Revenue to Simulated Results

  • Review the sales performance of individual stores against set targets.
  • Access the effectiveness of business strategy in an analytical way.
Location Analysis App Icon

Location Analysis App

Footfall Potential
Location Clustering
Opening/Closure Recommendations

Footfall Potential

Footfall Potential

Selecting the Right Locations that Maximise the Sales Opportunities

  • Using population, demographic and AI to measure the footfall potential for various locations.
  • Help retailers to identify the right location with maximised sales potential.

Location Clustering

Location Clustering

Intelligently Categorise Similar Locations based on Their Nature and Characteristics

  • Access the footfall and sales potential for each location type.
  • Develop a location-specific strategy tailored to each profile type.

Opening/Closure Recommendations

Opening/Closure Recommendations

Data-Driven Store Opening/Closure Decisions with AI Recommendations

  • Quantifying store location sales potential with footfall, population, and demographics data.
  • AI recommendations as a reference point on the viability of opening or closing store locations.
Marketing ROI App Icon Marketing ROI App
Live Marketing Tracker
Event Profiling
Marketing ROI Tracker

Live Marketing Tracker

Live Sales Tracking

Optimising Marketing Efforts and Boosting ROI through Historical Footfall and Event Performance Analysis

Help marketing team to optimise campaigns, resulting in a 18%* increase in event ROI.

  • * Based on the average of results conducted by 750 retailers.
  • * Maintaining the same marketing spendings during the measurement periods.

Event Profiling

Event Profiling

Intelligently Categorise Similar Events based on Their Nature and Characteristics

  • Compare the return on investment (ROI) of various event type.
  • AI to recommend the ideal investment based on the effectiveness of each event type.

Marketing ROI Tracker

Marketing ROI Tracker

Gauge Marketing Effectiveness by Assessing Event Return on Investment (ROI)

  • Assist marketers in planning targeted campaigns across various locations and store types.
  • Increase ROI and reduce cost by targeting the right audience with the right marketing strategy.
Staff Roster Planner App Icon Staff Roster Planner App
Staff Roster Planner
Staffing Level Review
Staffs Configuration

Staff Roster Planner

Live Sales Tracking

Intelligent Staff Scheduling

  • Using footfall and AI for staff scheduling to maximise sales conversion.
  • Achieve an average 5% boost in sales conversion rate*.
  • * Based on the average of results conducted by 550 retailers.
  • * With the the same staff budget during the measurement periods.

Staffing Level Review

Staffing Level Review

Assessing Staffing Levels from a Strategic Perspective

  • Review the current allocation of staff and identify areas for improvement.
  • Achieve the optimal balance between customer service and labour cost to maximise sales conversion.

Staffs Configuration

Staffs Configuration

Getting the Staff Data Ready

  • A workspace for operation managers to import staff data.
  • Integrate with your existing staff scheduling system

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Deployment Examples

Selecting the appropriate functions and devices to serve your specific purpose is crucial. To get started with your own designs, it can be helpful to review deployments of similar systems in other malls for inspiration.

Talk to an Expert

Talk to one of our FootfallCam consultants to identify your requirements, budgets, and possibly conduct a Proof of Concepts, to help ensure that FootfallCam system is the right fit for your mall.