In every modern retail environment, there’s a gap — a wide one — between raw sensor data and the decisions that drive revenue, efficiency, and customer experience.
Footfall counters, queue trackers, POS systems, and staffing schedules all produce numbers. But without context, these numbers are just that — numbers. The real business impact emerges only when those signals are translated into defined, trackable, and actionable KPIs.
That’s exactly what our Custom Metrics Factory delivers.
Not Just a Reporting Tool — A Programmable KPI Engine
Built directly into our V9 platform, the Custom Metrics Factory is a programmable software module that empowers enterprise retailers to:
- Define KPIs that directly align with stakeholder goals
- Build metrics on top of raw sensing and third-party data
- Orchestrate the entire data pipeline from ingestion to visualisation
Think of it as your data orchestrator, ensuring that the insights in your dashboards and reports truly reflect your business priorities — not just what a vendor thinks you should measure.
Why It Matters
In traditional analytics setups, metrics are fixed. If your strategy changes, your dashboards are suddenly out of sync, forcing expensive rebuilds or workarounds.
With the Custom Metrics Factory, you can adapt instantly. Need to measure queue abandonment rates during peak sales? Want to blend staffing data with sales conversion in specific zones? You can define, test, and deploy those KPIs directly.
Transparent, Auditable, Built for Scale
Every metric is defined structurally:
- Data Ingestion – Decide which sources (sensors, POS, staffing, etc.) feed the metric.
- Calculation Logic – Define how raw data is transformed or blended
- Output Placement – Choose whether it appears in dashboards, API feeds, or both.
This process is fully transparent and auditable, so IT teams, analysts, and operations managers stay aligned on what’s being measured and why.
Customisation Without Reinventing the Wheel
Retailers can start from best-practice KPI templates and tweak them to suit their needs — saving time without sacrificing precision. The platform allows for global governance with local flexibility, so large retailers can set group-wide definitions while still empowering regional teams to adapt metrics to local market realities.
The Heart of Scalable Retail Analytics
The Custom Metrics Factory isn’t a nice-to-have — it’s the backbone of a sustainable digital transformation.
It ensures that analytics evolve alongside the business, keeping decision-making fast, relevant, and stakeholder-driven.
In the world of enterprise retail, flexibility is not optional. With the Custom Metrics Factory, you’re not locked into someone else’s definition of success — you define your own, and scale it across your entire organisation.
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