FootfallCam recently hosted an insightful workshop focused on “Designing a People Counting System”, attended by retail professionals, IT teams, and business stakeholders. The session walked through how to plan, design, and deploy a people counting system that not only meets operational goals but also delivers measurable business value.
If you missed it, here’s a recap of the key takeaways — and links to the recording and slides so you can catch up anytime.
Why System Design Matters
We opened the workshop by demystifying what “system design” really means in the context of people counting. It’s not just about device selection — it’s about: Mapping your floor plan, Defining zones of interest, Visualising hardware placement and cabling, Aligning with legal compliance and business outcomes. A well-designed system saves cost, avoids rework, and delivers analytics that drive decisions.
Pro2, Centroid, or Supercharge?
Depending on your needs, you have multiple deployment options. Pro2 + Pro1 is ideal for most standard retail environments. Centroid is better suited for large-format stores that already have a CCTV infrastructure. If you’re an existing FootfallCam customer, you can “supercharge” older devices to match the performance of newer models — preserving your investment with minimal added cost.
- Pro2 + Pro1: Best for small/medium stores, with advanced metrics at minimal cost.
- Centroid: Ideal for large-format stores with existing CCTV infrastructure.
- Supercharge: Upgrade legacy FootfallCam devices to deliver 2025-level analytics — cost-effective and protects your prior investment.
Hybrid Architecture: Extend, Not Replace
Many retailers already have CCTV systems installed. Instead of replacing them, we advocate a hybrid model: continue using CCTV for security and layer FootfallCam on top for advanced analytics. This approach reduces capex, simplifies management under one team, and gets you the best of both worlds — without disruption. The result? Lower total cost of ownership, faster deployment, and no duplication of effort between IT and security teams.
Floor Plan Tools: Visualise before deploy
We introduced our floor plan tool, which lets different stakeholder collaboratively design system layouts. It automates camera coverage, estimates blind spots, and even pre-configures IP settings. This saves time, reduces errors, and makes deployments smoother across multiple stores or complex estates.
Unlocking Real Business Value
Finally, we emphasised the importance of turning data into action. FootfallCam enables:
- Staff performance tracking
- Shopper engagement analysis
- Queue time monitoring
These aren’t just technical metrics — they tie directly into store performance, operational efficiency, and ROI.
🎥 Watch the Webinar: FootfallCam Webinar – System Designs: How to Implement Centroid, Pro2, Pro1 in Different Scenarios
📗 Download the Slides: Product Workshop – System Designs: How to Implement Centroid, Pro2, Pro1 in Different Scenarios
Want us to help design your system? Our consultants are ready to review your store layout and recommend the most cost-effective solution — whether it’s using your CCTV, upgrading existing devices, or planning a new install from scratch.
📩 Contact us at: Contact FootfallCam
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