Rolling out people counting systems across hundreds of stores in multiple countries is no small feat. It’s not just a logistics exercise — it’s a test of coordination, scalability, and local adaptability.

At FootfallCam, we’ve built a proven framework to deliver high-volume deployments efficiently — combining centralised planning with local execution. Whether you’re rolling out 100 stores in 3 countries or 500 stores across 15, our infrastructure is designed to scale.
Here’s how we do it.
1. Cluster-Based Rollout Planning with Local Partners
To move fast, we don’t go store by store. We plan in deployment clusters — grouping sites geographically and assigning 20+ installation teams to work in parallel.
Each cluster is managed with:
- A dedicated installer team (either certified local partners or your in-house FM team)
- A rollout coordinator from FootfallCam
- A standardised kit list and install SOP
By decentralising execution but centralising oversight, we ensure each team moves autonomously — but aligned.
2. Live Installation Tracker and Collaboration Workspace
At the core of the rollout is the FootfallCam Installation Tracker — a project management dashboard purpose-built for this scale.
It provides:
- Real-time visibility across all stores
- Installer uploads (photos, notes, issue logs)
- Status stages: Shipped → Installed → Online → Calibrated
- Role-based access for FootfallCam, the installer, and your store manager
This becomes the shared workspace for everyone involved — eliminating delays from fragmented communication.
3. Floorplan Design Tool for Accurate Sensor Placement
Every store has unique layouts. That’s why we use our internal floorplan design tool to:
- Map entrances, walkways, and in-store zones
- Calculate coverage angles for Pro2/Pro1 devices
- Account for ceiling height, obstructions, and cable access
- This pre-install planning ensures high accuracy and minimal rework, even across diverse store formats.
4. Bulk Setup for 500+ Stores in One Go
Rather than configure each store manually, we bulk import:
- Store metadata (location, floor area, vertical, timezone)
- Operating hours and alert thresholds
- User roles and report access settings
This allows us to onboard hundreds of stores in hours, not weeks — and eliminates human error in manual setup.
5. Daily Rollout Meetings to Unblock Issues Quickly
Our deployment manager conducts daily check-ins with:
- Local installers (via group chat and video sync)
- FootfallCam PM team
- Your project lead or regional manager
This keeps the rollout moving, flags slowdowns early, and ensures issues are resolved within 24 hours, not buried in email chains.
✅ The Result: Global Scale, Zero Chaos
Deploying FootfallCam across hundreds of stores in multiple countries isn’t a leap of faith — it’s a structured operation.
We deliver what global brands need: a seamless, scalable, and reliable rollout — no matter how complex the footprint.
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