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Empowering Small Retailers: Having the Same Analytics as the Large Retailers
Posted on September 13, 2023 by Admin

 “Thanks to FootfallCam’s cost effective analytics, we’re now making data-driven decisions, just like larger retailers. It’s been a game-changer for our small business!”

– Finisterre, United Kingdom.

Established in 2002, Finisterre has grown into a prominent local retail brand, with numerous stores in the United Kingdom, renowned for sustainability and quality.

Challenges for Small Retailers in People Counting System Adoption

Small retailers often encounter the challenge of budget constraints when considering the purchase of a people counting system. These systems, while valuable for optimising operations and enhancing customer experiences, can come with significant upfront costs. Small retailers, like Finisterre, must find solutions that balance their limited financial resources with the need for accurate and actionable footfall data to make informed decisions and stay at the forefront of their industry.

#1 Monitor Store Performance On-the-Go

Store owners are often occupied with day-to-day operations and various management tasks, frequently needing to make on-the-go decisions based on gut feeling. Recognising this need, FootfallCam supports Finisterre’s intuitive decision-making with benchmark assistance from analytics, giving them greater confidence in planning ahead.

  • Mobile optimised view of all analytics
  • Real-time store data

#2 10+ Report Templates Available with 9 Business Metrics

Utilising just one device at the entrance, the FootfallCam system excels in capturing 9x specialised retail metrics. What sets it apart is its provision of readily available report templates, eliminating the need for additional customisation. This means that Finisterre can seamlessly harness the system’s power from Day 1, making it an efficient and hassle-free solution.

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