Overview
As libraries are typically government funded, it can be hard to justify the need for additional resources or financing. With increased demand for STEM learning resources, and with many other venues beginning to appeal as places to work or study, a library must stay up-to-date in order to compete. This may require a refresh in the computer department, or a complete refurbishment, where funding will be needed.
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Learn MoreKey Features
FootfallCam accurately counts how many customers are going in and out of your building, giving you real-time data on the number of customers inside - your occupancy. A tablet display at the entrance uses a simple traffic light system to inform customers whether they should enter, or whether the maximum occupancy has been reached and they should wait. When other customers exit, the screen will update accordingly.
Understanding the daily trends of footfall can help to reduce costs, where forecasting future traffic allows for the optimisation of staff scheduling and resource management.
Using footfall analysis can help libraries to ensure that they are not overstaffed unnecessarily, or under-resourced when they need it.
Understanding the daily trends of footfall can help to reduce costs, where forecasting future traffic allows for the optimisation of staff scheduling and resource management.
Data can be accessed through the dashboard and generated into custom reports, enabling deeper analysis of the library’s footfall performance.
Key Features
FootfallCam people counters use 3D depth-mapping technology in order to detect the height of those entering the tracking zone, allowing the camera to ignore objects and just count people. Equipped with a powerful onboard CPU and two wide-angle fisheye lenses, FootfallCam people counters have one of the widest coverage areas in the industry, with the ability to deliver up to 99.5% accuracy.
Learn MoreHaving an understanding of a business’ audience is essential for effective marketing and for reaching new clientele, particularly when it comes to demographics. By using depth mapping technology, FootfallCam 3D Max is able to measure the different heights of people passing underneath, and discern between humans and objects.
This allows the camera to differentiate the count of:
And also excludes the count of objects such as trolleys, buggies or pushchairs.
Knowing who is currently being attracted will help to prioritise who to target in advertising, as well as who to accommodate with resources.
In addition to the 60+ readily available reports, FootfallCam has an array of widgets available which can be used to combine and make customised dashboards and reports to address your business requirements. Here are a few examples of the widgets available:
With this, libraries can customise reports tailored for their requirement, export them as PDF files, and even print them straight from our software.
For businesses with multiple locations, FootfallCam people counters can track returning visitors across all branches. By using WiFi tracking, FootfallCam people counters can:
Since councils typically manage multiple libraries, understanding how patrons utilise the services available across a province can help to better allocate resources and funding.
FootfallCam Analytics Manager V8™ comes equipped with the Campaign Tracker toolkit, allowing businesses to monitor the variation in footfall across an event.
We welcome bids of all sizes and all industry, regardless of whether they are at an early or later stage of the bidding process, we are eager to participate in your bids and collaborate with a partner to provide the best solution for your business needs.
Invite Us to Your BidFootfallCam in Action
Watch VideosHow It Work
At FootfallCam, customer’s data security and privacy is our priority. We have taken steps to strengthen the infrastructure of our network to minimise any potential risks that may occur to FootfallCam cloud solution and its company.
As part of a multi-layer approach to FootfallCam’s IT security, we deploy defence mechanisms such as:
Furthermore, FootfallCam’s IT Security specialist will review websites and applications on a regular basis and update infrastructures with appropriate security configurations to ensure that the patches are up-to-date.
All FootfallCam data collection is exempt from GDPR regulations through design. By anonymising and aggregating data on the device, no personal identifiable data is ever used or stored.
Footfall data is aggregated on the device before it uploads the anonymised data to the cloud. This ensures that no privacy laws are breached and that no security is compromised.
FootfallCam people counters operate on a fully automated system architecture, meaning that businesses can optimise their operations and focus their efforts elsewhere.
Case Studies
See all Libraries Case StudiesFootfallCam was selected among other competitors with a perfect score of 100 for product pricing and quality to provide a people counting system for the refurbishment of eight libraries in Haringey. To streamline the application process for funds and additional resources such as eBooks, computers, and iPads, FootfallCam has provided comprehensive data on traffic flow, facility utilization, and cross-site tracking. The data helps stakeholders optimize the usage of different areas within the libraries, track visitor engagement, and understand patron behavior across multiple library sites.
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