FootfallCam Analytics Manager V8™
Software Platform for People Counters and IoT Devices
- 60+ Readily Available Report Templates and Customisable Report Builder
- Automated Email Scheduler for Reports
- Health Check Monitoring for People Counters
- Data Integration with your Business Intelligence (BI) System
- Support Ticketing System
- Multi-level User Access Management
- Multi-language Interface
About this item
FootfallCam Analytic Manager V8™ is an enterprise class software platform with web-based control panel to collect and manage data, visualise the data and business metrics with a set of prescriptive dashboard and reports. FootfallCam Analytic Manager V8™ provides the full analysis of traffic data for individual stores and across multiple store locations, regions and the entire chain.
Enterprise Grade Software for your Business Intelligence
With a range of software modules available, it helps businesses to make data-driven decisions supported by
in-depth business insights and metrics.
With a range of software modules available, it helps businesses to make data-driven decisions supported by in-depth business insights and metrics.
Configure, Action
and Review
FootfallCam Analytics Manager V8™ provides customisable workspace for businesses to plan and set target, real-time dashboard for business actions and KPI reports for management to visualise, measure and review the performance based on the data metrics available.
Customisable Workspace
With over 20 types of widgets and over 40 data metrics available, the custom report builder helps businesses to customise their own dashboard and report set based on their business use cases. It also provides flexibility in analysing the data where businesses may drill up and down the report into different granularities and time intervals.
Software Modules
Store Analytics
Utilising the people counting data at the entrances, it helps retailers to track the sales conversion, optimise the planning for staff allocation and measure the effectiveness of marketing events.
In-Store Analytics
Provides in-depth customer engagement analytics within the zone of interest of a store, to have a better understanding of the user behaviour.
Space Analytics
Measure and track the occupancy and utilisation rate at different areas of a building, including common areas, rooms, desks and washrooms.
Enterprise Class Software
Our people counter software is a ready made module designed with IT and business collaboration in mind. Modularised for rapid results, managers will be able to use its legible data to make informed business decisions. The FootfallCam Analytic Manager is a centralised management system available on FootfallCam cloud server, and a lifetime license is made available for all users free of charge.
Web Based Interface
Enterprise web based control panel designed for customers who are managing a large number of counters. By collecting data from all counters and store them in a centralised server, users can carry out deep analytics by remotely accessing FootfallCam Analytic Manager from anywhere.
Big Data Analytics
With a prescriptive dashboard and reports to showcase analysis, users will be able to have better visibility on their store performance level. With access to over 60+ different reports that helps to answer specific business questions, data gets turned into meaningful analyses so you can make data driven decisions to improve your business.
Counting Accuracy Certificates
As the layout of every store is unique, FootfallCam specialist will calibrate each device. FootfallCam will manually audit the accuracy of each counter by recording a short video and comparing the differences between systematic count and manual count. An accuracy audit certificate will then be generated along with video proof used in the process to verify the accuracy.
Other Key Features
Health Check Monitoring
Automated downtime alert to minimise loss of data.
Data Integration
Intuitive interface to integrate with ePoS systems.
Support Ticketing
Built in support module to raise issues directly to FootfallCam.
User Access Management
Create multiple access levels for different users to view the data.
Report Scheduler
Schedule automatic reports straight to your email.
Multi-language
Over 9 different languages available and more are added monthly.
IT Policies
Privacy Statement
Secured data transmission protocol to ensure privacy of users' data.
Backup and Restore Policy
Stringent policies in placed to ensure safety of your data.
Information Security
Secure protocols are in place to prevent manipulations of your data.
Privacy Concerns with Wi-Fi Counting
We understand that there may be some privacy concerns regarding the data collected through Wi-Fi analytics. As such, we are constantly working towards a set of common practices to ensure that the data privacy of people is respected.
MAC Address Hashing
Every MAC address detected will be hashed immediately before it is sent to the server. This is a one-way hashing and is irreversible, thus preventing unauthorized users from accessing these data. The hashing algorithm used is designed for password hashing. This algorithm prolongs every single combination of passwords by seconds attempted by an attacker during a dictionary attack.
This method prevents any personal information to be derived from the hashed MAC address.
Guideline #2Anonymous Aggregated Data
FootfallCam prohibits users from attempting to use the data for identification purposes. Our software was specifically written to limit the device in order to collect only the data needed to enhance client operations. Hence, FootfallCam aggregates all Wi-Fi data and presents this as a statistical data set on the dashboard for users. The reports generated are used to aid business decision-making such as improving store layouts for retail stores, determining the live occupancy of co-working spaces and managing staff allocation based on peak periods.
At no point in time are names, contact numbers, or other personal information collected.
Privacy Statement Document
How to Buy
Footfallcam work with a global network of reseller to offer local service to our customer
Visualized Footfall & Visitor Behaviour
Key Features:
Deep Business Insight
Footfallcam provide a powerful management tool for retailers by a comprehensive sets of reports and analytics. Retailers could quickly gain the insight to the seasonal traffic patterns, customer trends and support their operational and marketing decision. Retailer can access to all the key metrics or parameter, and drill down for a further insight, e.g. From overall trend, you can see national average dwell time is dropping, and you may want to drill down to see which store has the most impact on the national average or further compare with other stores.
Visualize Business Data Through Different Lenses
FootfallCam understands the importance of different managerial level and their business requirements and hence designed the powerful analytic for CEO, regional manager, store manager, marketing manager for actionable insights. All the data collected can be presented in different type of graphs and even pivot table so that the users of the software can have a clearer picture of all the data presented.
Drill Up & Down
Further export to your business system
Data Analytics workspace which allows retailer to roll up and drill down the data to see the further deep insight of the visitor behavior. Retailers could quickly gain the insight to the seasonal traffic patterns, customer trends and support their operational and marketing decision. User can identified the patterns and carry out holistic analytics with minimal training. API are available to import or export data to and from a system. Retailers could also export the data to their own business system to generate their in-house business reporting.
Advanced Zone Analytics - Traffic Flow
Provides insights into the visiting paths of each shopper, where the customer journey starts and where it ends. This gives a clear visualisation of where the customers are going, and at what time of day is the traffic most congested.
Predictive Analytics
Predict next 7 days Footfall Traffics base on historical data & weather forecast.
Footfallcam able to deal with the complex mathematical framework (data mining, machine learning, predictive modeling) to generate the prediction based on last year trend, weather, temperature, weekly trend, bank holidays and other variables. Predictive analytics allows retailers to make advance decision like staff allocation, stock availability for improving business processes to meet specific organization goals.
Related Topics
How to Buy
Footfallcam work with a global network of reseller to offer local service to our customer
Find out moreContact Support
We are here to help. If you have faced any technical difficulties, you may contact our support team, we will get back to you as soon as possible.
Research & Development
Dedicated in software research, continuously improve data accuracy and algorithm to fit for different industries.
Learn MoreBusiness Reporting
Footfallcam provide an overview and some of the guidelines on analyzing the data set and metrics in our standard control panel. It is designed for retail store’s manager and executives to gain deep insights into the aspects such as operation, marketing and customer profiles.
Reports for all Industries
Marketing Effectiveness Report
This report can be used to measure the effectiveness of the marketing campaign for the retail stores. This further can help the management to make important sales decision such as whether more promotion campaign is required. The benchmark of the report are as below:
Visitor Count
Turn in rate
Visit Duration
Returning Rate
Sales Conversion
Zone Analytics Report
Zone analytics report helps to analyst the visitor profiling in a specific zone and how long they stay within the entities.
Visitor’s behaviour can be analysed in different zone to gain more insight. Instant comparison for each zone and visualization of the traffic pattern at different areas of the entities.
Sales Conversion Report
Sales conversion report allows the users to understand the relationship between the traffic and the sales volume. Managers or other report users can see the monthly, weekly and historical trend of the number of data which then integrate with the sales volume information to compose sales conversion rate.
Occupancy Report
Footfall data can formulate occupancy report which can assist the management to better manage their occupancy level. This can be utilised to identify the impacts of any marketing events by the number of people entering the sites. Staffs allocation can be arranged in a better way and maintenance activities can be scheduled when the visitors numbers are relatively low.
Cross Shopping Report
FootfallCam 3D+Wifi gathers MAC address to distinguish individual visitor. By comparing the unique identifier in different stores, cross shoppers can be identified. Whether customers travel to visit different stores due to holiday or shortage in the regular store can be found out through the report.
Company Daily Report
Based on the footfall data collected by our counter, you can see your store or company daily footfall report. The report reflects total visitors in a day, turn in rate, visit duration and also the returning rate for the visitors.
Company Wide Weekly Report
This report is suitable for retail stores as it can display the data for all the branches. You can have the data for all the branches in 1 report so that you can do our analysis more conveniently. Side by side compare can be done, and you can know the performance of different branches through this report.
Store Daily Report
If you do not require any complicated report and you would like to only know your store performance, this report can help you to analyse your store daily footfall. This report comprises daily inside and outside traffic of the store, turn in rate and visitor count of the store.
Store Weekly Report
Other than daily report for store’s footfall, you can analyse the store performance through weekly report as well. The user can see the store’s data throughout the week. The weekly report provides a more general and information in a bigger picture.
Store Summary Report
This report presents a summary for your store or branches footfall data. This can further be used in wider use such as company management reporting purposes. This report can be integrated with other store’s data such as sales analyse to provide the company management a tool for business decision making process.
Staff Planning Report
In a business, the most important thing is cost efficiency. To manage the cost in a better way, we have staff planning report for this purpose. This can be used to define the perfect ratio between staffs and the number of visitors. This can help the company to manage the manpower more efficiently and reduce the wastage of manpower.
Key Features
PREDICTIVE ANALYSIS
Combined with Point-of-sales data, weather forecast and based on historical trends, and produced with a predictive analysis, so that operation manager could take action in the staff allocation and achieved the targeted sale revenue.
REAL TIME DATA
Allows users to drill up and down the footfall counting by time of day – hourly, daily, weekly, monthly, yearly – for users to identify the footfall trend, turn in rate, outside traffic, visit duration, returning customer, at regional and store level.
SCHEDULE AUTOMATED REPORTS
Reports can be scheduled to be sent to the key person (e.g store manager for the store weekly reports, marketing manager for the campaign effectiveness reports, etc.) via email on a regular basis.
BOOKMARK REPORTS
You can freely bookmark the reports into your saved list and easily access the reports in daily or weekly basis.
CUSTOMISED REPORTS
Footfallcam portal provide you a complete sets of data and charts, hence, helps you to create your own personalised reports based on what you want to analyse as an additional feature.
REPORTS DRILL DOWN
Footfallcam provide the reports with the drill down attribute for your traffic information from a company-wide level, to regional stats to store level traffic profile.
Related Topics
Data Import and Export
FootfallCam software suite can allow your company to export and import data to and from the system easily. We have four different methods to do it, which ranging from easiest to harder depends with your IT skills.
Besides the footfall data, you can import data such as sales and staff figures into the system. This can help to create additional metrics such as sales conversion and footfall per staff ratio. Sales conversion rate indicates how many prospective customers who walk in the store purchase from the store in the end. Footfall to staff ratio reflects the level of customer provided to your customers. This can help you to increase the efficiency of the store to the optimal level.
Most of the companies are having their own centralized business software to assist the management of the company to gain important business insights. FootfallCam software suite allows the users to export all raw data or aggregated ratio to the users’ own business software if any, so to conduct further analysis on the business performance and profitability.
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