System Design
People Counting at Store Entrance
The most popular and cost efficient people counting option for small format stores which requires footfall counting at the entrance.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
People Counting at Store Entrance and Area Counting
In addition to people counting at entrance, retailers can measure the customer engagement, track the passerby within an area of the store, and identify the hot and cold areas with an additional people counter only.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Measuring customer engagement within an area of interest
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
1x 3D Pro2 for In-store shopper journey
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics
Stores with Wide Entrance
Suitable for retail stores with a large entrance (wider than a standard double door entrance), applicable to people counting for all formats of stores.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
3x 3D Pro2 for entrance counting
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Medium-format stores
The most popular and cost efficient people counting option for medium format stores which requires footfall counting at the entrance.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Medium-format stores
In addition to people counting at entrance, retailers can measure the customer engagement, track the passerby within an area of the store, and identify the hot and cold areas within the areas of interest.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Measuring customer engagement across multiple areas of interest
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
1x 3D Pro2 for point-of-sale display engagement tracker
2x 3D Pro2 for In-store shopper journey (depending on the number of area of interest)
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics
Medium-format stores
Provides full coverage of the entire floor space to track the customer in-store journey within the store in all areas.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Measuring customer engagement across multiple areas of interest
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
1x 3D Pro2 for point-of-sale display engagement tracker
6x 3D Pro2 for In-store shopper journey (depending on the number of area of interest)
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics
Large-format stores
The most popular and cost efficient people counting option for large format stores which requires footfall counting at the entrance.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Large-format stores
Multiple people counters at different entrances to provide full visibility on the traffic flow and area counting, and queue counting at checkout areas to better manage the opening/closing of checkout lanes
Uses
Measuring the number of visitors enter the store, from the main entrance or via lift or via escalator
Comparing sales data with footfall data or purchasing group
Measuring customer engagement across multiple areas of interest
Identify the queue waiting time, queue length,and serving time
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
2x 3D Pro2 for entrance counting at main entrance
2x 3D Pro2 for entrance counting at lift/escalator
3x 3D Pro2 for point-of-sale display engagement tracker
3x 3D Pro2 for queue management (per checkout lane)
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics
Queue Length
Average Queue Duration
Average Serving Duration
Store in store
Provides in depth analytics on the counting of passer-bys, turn in rate and customer in-store activity tracking after the visitors entered the concession stores
Uses
Measuring the number of visitors enter the store, from the main entrance or via lift or via escalator
Passerbys monitoring
Comparing sales data with footfall data or purchasing group
Measuring customer engagement across multiple areas of interest
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
2x CCTV cameras for Passerbys monitoring
1x CCTV camera for In-store activity tracking
1x FootfallCam Centroid for AI Video Analytics
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Average Dwell Time
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics
Supermarket
Suitable for supermarket, hypermarket and grocery stores - footfall counting at main entrance, tracking the promotional product engagement and optimising the opening/closing of checkout lanes with footfall prediction.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Measuring customer engagement across multiple areas of interest
Identify the queue waiting time, queue length,and serving time
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
1x 3D Pro2 for point-of-sale display engagement tracker
4x 3D Pro2 for queue management (per checkout lane)
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics
Queue Length
Average Queue Duration
Average Serving Duration
Telco Stores
Understand the customer in-store shopping behavior by measuring and comparing the customer engagement rate across multiple product display areas.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Measuring customer engagement across multiple areas of interest
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
3x 3D Pro2 for point-of-sale display engagement tracker
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics
Car Showroom
In-store analytics to track the customer journey within the showroom by identifying the hot and cold areas, and measure the customer-product engagement for each of the display areas.
Uses
Measuring the number of visitors enter the store
Comparing sales data with footfall data or purchasing group
Measuring customer engagement across multiple areas of interest
Object Classification-Differentiating between adults,kids and objects (trolley, pushchair, wheelchair, and etc.)
Equipment Used
1x 3D Pro2 for entrance counting
4x 3D Pro2 for Heatmap
4x 3D Pro2 for Point-of-sale display engagement tracker
Metrics
Visitor Count (In/Out)
Visitor Count (Kids/Adult)
Outside Traffic
Turn in rate
Dwell Time
Returning customer
Live Occupancy Count
Sales Conversion
Group Count
Heatmap & Customer Engagement
Zone Analytics