{"id":644,"date":"2021-02-22T09:28:07","date_gmt":"2021-02-22T09:28:07","guid":{"rendered":"https:\/\/www.footfallcam.com\/blog\/?p=644"},"modified":"2025-11-05T09:46:46","modified_gmt":"2025-11-05T09:46:46","slug":"ditch-the-paper-footfallcam-launches-first-of-its-kind-retail-solution","status":"publish","type":"post","link":"https:\/\/www.footfallcam.com\/blog\/2021\/02\/ditch-the-paper-footfallcam-launches-first-of-its-kind-retail-solution\/","title":{"rendered":"Ditch the Paper: FootfallCam Launches First-of-Its-Kind Retail Solution"},"content":{"rendered":"\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>GUILDFORD, England<\/strong>: FootfallCam today announced its LabelNest LN21<sup>TM<\/sup>, a new line of product for retail customers. LabelNest LN21<sup>TM\u00a0<\/sup>is an electronic shelf label (ESL) that is designed to change product pricing quickly and easily. At the same time, LN21<sup>TM\u00a0<\/sup>works in tandem with FootfallCam counters to offer a new way for retailers to gain in-store analytics.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">FootfallCam is the first company to combine ESL and people counting technology in a retail solution package.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">To remotely manage each ESL, FootfallCam counters act as a transmitter to wirelessly send data to any label within a 30m radius. At the same time, the counters are able to track customer movements with anonymous skeletal tracking, providing businesses with insights such as product engagement level.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">\u201cAs part of the digital transformation, supermarkets and groceries are moving away from traditional paper price tags to electronic shelf labels,\u201d says Dr. Melissa Kao, Director of International Sales at FootfallCam. \u201cBusinesses need to rethink the way they work to reduce labour cost and cut errors while embracing the next generation in retail technology.\u201d<\/span><\/p>\n<p>\u00a0<\/p>\n<hr \/>\n<p>\u00a0<\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">Features and benefits of LabelNest LN21<sup>TM<\/sup> include:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><b>Dynamic Pricing<\/b>: Save labour cost by updating prices in bulk centrally<\/span><\/li>\n<li aria-level=\"1\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><b>Product Geolocation<\/b>: Reduce human error by automatically locating repositioned products<\/span><\/li>\n<li aria-level=\"1\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><b>Product Engagement Analysis<\/b>: Analyse product performance by tracking the engagement rate for each product<\/span><\/li>\n<li><span style=\"font-family: archivo, sans-serif; color: #666666;\"><b>Empty Shelf Alert<\/b>: Avoid missed sales opportunities by automatically notifying staffs when there is an empty shelf<\/span><\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p><span style=\"font-family: archivo, sans-serif;\"><span style=\"color: #666666;\">To find out more about LabelNest LN21<sup>TM<\/sup>, visit<\/span><a href=\"https:\/\/www.labelnest.com\/\" target=\"_blank\" rel=\"noopener\">\u00a0<span style=\"color: #166bff;\">https:\/\/www.labelnest.com\/<\/span><\/a><span style=\"color: #666666;\">.<\/span><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>GUILDFORD, England: FootfallCam today announced its LabelNest LN21TM, a new line of product for retail customers. LabelNest LN21TM\u00a0is an electronic shelf label (ESL) that is designed to change product pricing &#8230;<\/p>\n","protected":false},"author":2,"featured_media":672,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[716,188,186],"tags":[180,179,28,178,12],"_links":{"self":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/644"}],"collection":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/comments?post=644"}],"version-history":[{"count":14,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/644\/revisions"}],"predecessor-version":[{"id":7258,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/644\/revisions\/7258"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/media\/672"}],"wp:attachment":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/media?parent=644"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/categories?post=644"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/tags?post=644"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}