{"id":493,"date":"2018-03-09T08:03:55","date_gmt":"2018-03-09T08:03:55","guid":{"rendered":"https:\/\/www.footfallcam.com\/blog\/?p=493"},"modified":"2025-11-05T10:27:56","modified_gmt":"2025-11-05T10:27:56","slug":"228-traffic-flow-analysis","status":"publish","type":"post","link":"https:\/\/www.footfallcam.com\/blog\/2018\/03\/228-traffic-flow-analysis\/","title":{"rendered":"#228 Traffic Flow Analysis for Shopping Malls"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">The newly developed traffic flow analysis reports enable shopping mall managers to determine the movement of visitors within different zones of a large compound.<\/span><\/p>\n<p>\u00a0<\/p>\n<hr \/>\n<p>\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center\"><img decoding=\"async\" loading=\"lazy\" class=\"alignnone\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2018\/05\/a04c342d-0447-40c5-b96c-c33b880f438c.jpg\" alt=\"\" width=\"672\" height=\"332\"><\/h3>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-size: 20px; font-family: archivo, sans-serif; color: #666666;\"><strong>What does the diagram show?<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Which entrance within a compound is most often used?<\/strong><\/span><\/p>\n<p><span class=\"disc;\" style=\"font-family: archivo, sans-serif; color: #666666;\">The number of visitors entering from each entrance will be shown to enable shopping mall developer and managers to promote marketing campaigns in popular entrances.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Where do the visitors go within the compound?<\/strong><\/span><\/p>\n<p><span class=\"disc;\" style=\"font-family: archivo, sans-serif; color: #666666;\">Tracking the flow of visitors and where they go from one zone after another allow shopping mall developers to review their poor performing departments.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Percentage of visitors for specific paths\u00a0<\/strong><\/span><\/p>\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\"><span class=\"disc;\">Showcases the specific path and number of visitors that took the path to deeper understand consumer behaviour, such as which department they are most likely to visit after<\/span>\u00a0another.<\/span><\/p>\n<p>\u00a0<\/p>\n<p>\u00a0<\/p>\n<hr \/>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"font-size: 20px; font-family: archivo, sans-serif; color: #666666;\"><strong>Frequently Asked Questions<\/strong><\/span><\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>1. When will this report be available?<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-family: archivo, sans-serif; color: #666666;\">This report is currently available to all users.<\/span><\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: center;\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>2. Who will have access to this report?<\/strong><\/span><\/p>\n<p style=\"text-align: center;\"><span style=\"font-family: archivo, sans-serif; color: #666666;\">All users holding a \u201cShopping Mall\u201d account on the FootfallCam Analytic Manager will be able to view this report.<\/span><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The newly developed traffic flow analysis reports enable shopping mall managers to determine the movement of visitors within different zones of a large compound. \u00a0 \u00a0 What does the diagram &#8230;<\/p>\n","protected":false},"author":1,"featured_media":549,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[716,217,721],"tags":[48,123,120,122,81,121,119],"_links":{"self":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/493"}],"collection":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/comments?post=493"}],"version-history":[{"count":15,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/493\/revisions"}],"predecessor-version":[{"id":7286,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/493\/revisions\/7286"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/media\/549"}],"wp:attachment":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/media?parent=493"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/categories?post=493"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/tags?post=493"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}