{"id":3774,"date":"2024-11-22T11:32:38","date_gmt":"2024-11-22T11:32:38","guid":{"rendered":"https:\/\/www.footfallcam.com\/blog\/?p=3774"},"modified":"2025-11-03T10:05:09","modified_gmt":"2025-11-03T10:05:09","slug":"a-fashion-store-in-the-usa","status":"publish","type":"post","link":"https:\/\/www.footfallcam.com\/blog\/2024\/11\/a-fashion-store-in-the-usa\/","title":{"rendered":"A Fashion Store in the USA"},"content":{"rendered":"\n<h3 class=\"article-h1 article-h2 article-h3\" style=\"line-height: 1.2;\"><span style=\"font-family: archivo, sans-serif; font-size: 28px; color: #323232;\"><em><span style=\"line-height: 1.2;\">Measure the \u201cpulse\u201d of the shopper\u2019s response to this season\u2019s fashion range.<\/span><\/em><\/span><\/h3>\n\n\n\n<div style=\"height:14px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"862\" height=\"297\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashionstore-banner1.png\" alt=\"\" class=\"wp-image-3789\" srcset=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashionstore-banner1.png 862w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashionstore-banner1-300x103.png 300w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashionstore-banner1-768x265.png 768w\" sizes=\"(max-width: 862px) 100vw, 862px\" \/><\/figure>\n\n\n\n<div style=\"height:14px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<h2><span style=\"font-weight: 300; font-size: 24px; font-family: 'times new roman', times;\"><span style=\"color: #b7b7b7; font-family: archivo, sans-serif; font-size: 16px; font-weight: 300; letter-spacing: 0.5px;\">BUSINESS REQUIREMENTS<\/span><\/span><\/h2>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"article-h2 article-h3\" style=\"line-height: 1.2;\"><span style=\"font-weight: 400; font-size: 28px; font-family: archivo, sans-serif; color: #323232;\"><span style=\"line-height: 30px;\"><span style=\"font-weight: 400;\">Every Step of This Season\u2019s Shoppers&#8217; Buying Behaviours<\/span><\/span><\/span><\/h3>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul style=\"width: 92%;\">\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\">Fashion shoppers are fickle; their reactions to a brand\u2019s latest ranges can vary dramatically between seasons.<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\">Which product groups have high engagement rates but fail to convert into sales? Which groups achieve high sales conversions?<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\">Fashion retailers must quickly identify these patterns and make the necessary adjustments.<\/span><\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:35%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.footfallcam.com\/Content\/data\/documents\/Download-Page\/Info-Pack\/[Large-Retailers-MRBS-00100]-People-Counting-for-Large-Retailers.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"><img decoding=\"async\" loading=\"lazy\" width=\"397\" height=\"304\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/03\/Retail-Chain-System-Design.jpg\" alt=\"\" class=\"wp-image-2385\" style=\"aspect-ratio:1.305921052631579;width:278px;height:auto\" srcset=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/03\/Retail-Chain-System-Design.jpg 397w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/03\/Retail-Chain-System-Design-300x230.jpg 300w\" sizes=\"(max-width: 397px) 100vw, 397px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-size: 14px; font-family: archivo, sans-serif; color: #666666;\">Typical system designs for retail chains that are customer service-focus.<\/span><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-8 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:65%\">\n<p><span style=\"font-weight: 300; font-family: 'times new roman', times; font-size: 24px;\"><span style=\"font-family: archivo, sans-serif; font-size: 16px; color: #b7b7b7; letter-spacing: 0.5px; padding-bottom: 10px;\">TECHNICAL REQUIREMENTS<\/span><\/span><\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"article-h2 article-h3\"><span style=\"font-weight: 300; font-family: archivo, sans-serif; font-size: 28px; color: #323232;\"><span style=\"line-height: 1.3px; letter-spacing: 0.5px;\">Measure all Sales Opportunities <em>\u2018signals\u2019 <\/em><\/span><\/span><\/h3>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">FootfallCam helps them to measure,<\/span><\/p>\n<ul>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Target Demographics Population<\/strong>: Each store\u2019s targeted customers within its catchment areas.<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Attractiveness of the shopping windows<\/strong>: The number of people browsing the shopping windows.<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Footfall<\/strong>: The number of shoppers.<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Demographics of the shoppers<\/strong>: Age, Gender and mood of the shopper who came into the store.<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Product Engagement<\/strong>: The passerby and number of engagements in each product group.<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Types of shoppers<\/strong>: Based on in-store travel paths, categorise the shoppers into \u201cDetermined shoppers\u201d, \u201cIndecisive Shoppers\u201d, \u201cCasual Browsers\u201d etc<\/span><\/li>\n<li class=\"article-paragraph\"><span style=\"font-family: archivo, sans-serif; color: #666666;\"><strong>Changing room usage<\/strong>: The number of shoppers who have entered the changing room areas.<\/span><\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:35%\">\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"color: #166bff; font-family: archivo, sans-serif;\">\u279c\u00a0\u00a0<a style=\"color: #166bff;\" href=\"https:\/\/www.footfallcam.com\/Content\/data\/documents\/Download-Page\/Spec-Sheet\/FootfallCam-3D-Pro-2-Datasheet.pdf\" target=\"_blank\" rel=\"noopener\">3D Pro2 Spec Sheet<\/a><\/span><\/p>\n<hr style=\"margin-bottom: 10px;\" \/>\n<p style=\"padding-bottom: 10px;\"><span style=\"color: #166bff; font-family: archivo, sans-serif;\">\u279c\u00a0\u00a0<a style=\"color: #166bff;\" href=\"https:\/\/www.footfallcam.com\/Content\/data\/documents\/Download-Page\/Spec-Sheet\/FootfallCam-FaceCam-Datasheet.pdf\" target=\"_blank\" rel=\"noopener\">FaceCam Spec Sheet<\/a><\/span><\/p>\n<hr style=\"margin-bottom: 10px;\" \/>\n<p style=\"padding-bottom: 10px;\"><span style=\"color: #166bff; font-family: archivo, sans-serif;\">\u279c\u00a0\u00a0<a style=\"color: #166bff;\" href=\"https:\/\/www.footfallcam.com\/Content\/data\/documents\/Download-Page\/Spec-Sheet\/FootfallCam-Wall-Button-Datasheet.pdf\" target=\"_blank\" rel=\"noopener\">Staff Exclusion Button Spec Sheet<\/a><\/span><\/p>\n<hr style=\"margin-bottom: 10px;\" \/>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-weight: 300; font-family: 'times new roman', times; font-size: 24px;\"><span style=\"font-family: archivo, sans-serif; font-size: 16px; color: #b7b7b7; letter-spacing: 0.5px;\">METRICS<\/span><\/span><\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"article-h2 article-h3\"><span style=\"font-weight: 300; font-family: archivo, sans-serif; font-size: 28px; color: #323232;\"><span style=\"line-height: 1.3px;\">Maximise Sales Potential and Quantify Market Response for Each Product Category <\/span><\/span><\/h3>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"356\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashion-measuring-01-1024x356.png\" alt=\"\" class=\"wp-image-3776\" srcset=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashion-measuring-01-1024x356.png 1024w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashion-measuring-01-300x104.png 300w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashion-measuring-01-768x267.png 768w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-fashion-measuring-01.png 1400w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"color: #166bff; font-family: archivo, sans-serif;\"><a style=\"color: #166bff;\" href=\"https:\/\/www.footfallcam.com\/people-counting\/knowledge-base\/appendix-a-metrics-definition\/\" target=\"_blank\" rel=\"noopener\">See more metrics<\/a>\u00a0\u279c<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-weight: 300; font-family: 'times new roman', times; font-size: 24px;\"><span style=\"font-family: archivo, sans-serif; font-size: 16px; color: #b7b7b7; letter-spacing: 0.5px;\">SOFTWARE FUNCTIONS<\/span><\/span><\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">Utilising FootfallCam V9 Cloud to understand the footfall patterns of individual stores, compare store and staff performance, benchmark against the best-performing store, and identify areas for improvement.<\/span><\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-12 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"513\" height=\"299\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-store-location-01.png\" alt=\"\" class=\"wp-image-3787\" style=\"aspect-ratio:1.7157190635451505;object-fit:cover\" srcset=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-store-location-01.png 513w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-store-location-01-300x175.png 300w\" sizes=\"(max-width: 513px) 100vw, 513px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<h3 class=\"article-h2 article-h3\" style=\"line-height: 1.2;\"><span style=\"font-weight: 400; font-family: archivo, sans-serif; font-size: 28px; line-height: 30px; color: #323232;\">Store Location Analysis<\/span><\/h3>\n<p>\u00a0<\/p>\n\n\n\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">Quantify nearby population demographics, assess competitiveness and\u00a0<strong>market capture rate of core demographics<\/strong>, and identify gaps or\u00a0<strong>missed opportunities<\/strong>\u00a0compared to competitors for strategic location planning.<\/span><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-16 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"513\" height=\"299\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-customer-engagement-02.png\" alt=\"\" class=\"wp-image-3777\" style=\"aspect-ratio:1.7157190635451505;object-fit:cover\" srcset=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-customer-engagement-02.png 513w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/blog-customer-engagement-02-300x175.png 300w\" sizes=\"(max-width: 513px) 100vw, 513px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<h3 class=\"article-h2 article-h3\" style=\"line-height: 1.2;\"><span style=\"font-weight: 400; font-family: archivo, sans-serif; font-size: 28px; color: #323232;\">Customer Engagement Dashboard<\/span><\/h3>\n<p>\u00a0<\/p>\n\n\n\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">Understand customer shopping behaviour and\u00a0<strong>touchpoints<\/strong>, track their\u00a0<strong>shopping path<\/strong>, identify the product categories with the highest\u00a0<strong>engagement<\/strong>, monitor sales conversion by category, and determine if customers visited changing rooms or made a purchase before leaving.<\/span><\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-20 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"409\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/roi-review-01.png\" alt=\"\" class=\"wp-image-3741\" style=\"aspect-ratio:1.7157190635451505;object-fit:cover\" srcset=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/roi-review-01.png 700w, https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/roi-review-01-300x175.png 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5%\">\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<h3 class=\"article-h2 article-h3\" style=\"line-height: 1.2;\"><span style=\"font-weight: 400; font-family: archivo, sans-serif; font-size: 28px; color: #323232;\">Marketing Effectiveness and ROI Review<\/span><\/h3>\n<p>\u00a0<\/p>\n\n\n\n<p><span style=\"font-family: archivo, sans-serif; color: #666666;\">Compare\u00a0<strong>footfall and sales uplift<\/strong>\u00a0relative to marketing events using AI modelling, considering data points such as sales, visit duration, footfall, and more, to provide recommendations for sales improvement.<\/span><\/p>\n<\/div>\n<\/div>\n\n\n\n<p><span style=\"color: #166bff; font-family: archivo, sans-serif;\"><a style=\"color: #166bff;\" href=\"https:\/\/www.footfallcam.com\/Industries\/RetailAnalytics\" target=\"_blank\" rel=\"noopener\">See other dashboard<\/a>\u00a0\u279c<\/span><\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"article-h2 article-h3\"><span style=\"font-family: archivo, sans-serif; font-size: 28px; color: #323232;\"><em><span style=\"font-weight: 400;\">Retailers that are using this solution:<\/span><\/em><\/span><\/h3>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-27 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"258\" height=\"145\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/logo-grey-joules-100.jpg\" alt=\"\" class=\"wp-image-3778\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"259\" height=\"145\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/logo-grey-bonmarche-100.jpg\" alt=\"\" class=\"wp-image-3782\" style=\"object-fit:cover\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"258\" height=\"145\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/logo-grey-fredperry-100.jpg\" alt=\"\" class=\"wp-image-3783\" style=\"object-fit:cover\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"258\" height=\"145\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/logo-grey-regatta-100.jpg\" alt=\"\" class=\"wp-image-3781\" style=\"object-fit:cover\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"258\" height=\"145\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/logo-grey-maxmara-100.jpg\" alt=\"\" class=\"wp-image-3779\" style=\"aspect-ratio:4.644736842105263;object-fit:cover\"\/><\/figure><\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" loading=\"lazy\" width=\"258\" height=\"145\" src=\"https:\/\/www.footfallcam.com\/blog\/wp-content\/uploads\/2024\/11\/logo-grey-pavers-100.jpg\" alt=\"\" class=\"wp-image-3780\" style=\"object-fit:cover\"\/><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:65px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p style=\"padding-bottom: 10px;\"><span style=\"font-family: archivo, sans-serif; color: #666666;\">Other Related Links:<\/span><\/p>\n<hr style=\"margin-bottom: 10px;\" \/>\n<p style=\"padding-bottom: 10px;\"><span style=\"font-family: archivo, sans-serif;\"><span style=\"color: #166bff;\">Pharmacy Chains \u2013 In-Store Shopping Journey Analytics\u00a0\u279c<\/span>\u00a0\u00a0<span style=\"color: #666666;\"><em>Using Using ProWave to track the shoppers\u2019 movement and product engagements<\/em><\/span><\/span><\/p>\n<hr style=\"margin-bottom: 10px;\" \/>\n<p style=\"padding-bottom: 10px;\"><span style=\"font-family: archivo, sans-serif;\"><span style=\"color: #166bff;\">Electronic Stores \u2013 Demographics Analysis\u00a0\u279c<\/span>\u00a0\u00a0<span style=\"color: #666666;\"><em>Using FaceCam to measure the age, gender and mood of the shoppers<\/em><\/span><\/span><\/p>\n<hr style=\"margin-bottom: 10px;\" \/>\n<p style=\"padding-bottom: 10px;\"><span style=\"font-family: archivo, sans-serif;\"><span style=\"color: #166bff;\"><a style=\"color: #166bff;\" href=\"https:\/\/www.footfallcam.com\/BlogPost\/Post\/a-luxury-retail-store-in-france-aesthetically-discreet-real-footfall-data-no-staff-counted\" target=\"_blank\" rel=\"noopener\">Luxury Retail Stores \u2013 Optimal Staff-to-Footfall Ratio\u00a0\u279c<\/a><\/span><i>\u00a0\u00a0<span style=\"color: #666666;\">Using 3D Pro2 to measure footfall and AI to provide recommendations<\/span><\/i><\/span><\/p>\n<hr style=\"margin-bottom: 10px;\" \/>\n","protected":false},"excerpt":{"rendered":"<p>Measure the \u201cpulse\u201d of the shopper\u2019s response to this season\u2019s fashion range. BUSINESS REQUIREMENTS Every Step of This Season\u2019s Shoppers&#8217; Buying Behaviours Fashion shoppers are fickle; their reactions to a &#8230;<\/p>\n","protected":false},"author":1,"featured_media":3789,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,718,719,188,721],"tags":[31,89,50,507,28,27,505,504,25,506,100,35,32],"_links":{"self":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/3774"}],"collection":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/comments?post=3774"}],"version-history":[{"count":31,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/3774\/revisions"}],"predecessor-version":[{"id":7081,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/posts\/3774\/revisions\/7081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/media\/3789"}],"wp:attachment":[{"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/media?parent=3774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/categories?post=3774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.footfallcam.com\/blog\/wp-json\/wp\/v2\/tags?post=3774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}